Tuesday 22 November
14:00 - 16:30


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Event Summary

As it is commonly stated, retaining business is equally if not more important than winning it. We can often find ourselves jumping through hoops to win new business, which can often be followed by feelings of accomplishment. So, it's vital that organisations recognise the importance of maintaining this business in its strive to generate revenue.

In an increasingly competitive landscape, maintaining business is easier said than done, however. The team at Selling Savvy will therefore be demonstrating how you can build confidence within your sales team to successfully enhance relevant accounts through relationship building and strategic account evaluation.

In this webinar your team will:

  • Come away more confident when talking to clients
  • Develop a deeper understanding of the supplier/client relationship
  • Have the tools to successfully and lucratively grow relevant accounts
  • Understand how to qualify which accounts are worth spending time on
  • Understand the importance of how to build long-term valuable relationships

Meet the Speakers

Amanda has over 25 years’ experience within the hospitality, leisure and tourism industry. She has a proven record of implementing strategies that has increased company’s profitability. Amanda understands that independent businesses have to work a lot harder to win business and stand out from the crowd. She has a passion and clear focus to achieve those new sales. Working alongside independent businesses to assist with their sales business plan, supporting the sales teams within these businesses to identify prospects, formulate new business models and develop exceptional standards.  Amanda - Selling Savvy
Kate has hands on experience of proactive and reactive sales along with event organisation and people management. Her specialism is supporting business to capture every single lead. This can be from working with proactive salespeople to identify new business opportunity, maximise the potential out of them and squeezing every account dry, to implementing new and effective procedures to increase conversion within reactive sales teams.  Kate Plowright

Who Should Attend

Those who are responsible for managing client relations and account management. 



mia Member: £45+VAT

Non-Member: £75+VAT 

Book Your Place