Optimise attendee engagement at virtual and hybrid events



Wednesday 25 November
10:30 hrs - 11:15 hrs 


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Webinar Summary

Due to the Covid19 pandemic, virtual events have seen a massive rise in popularity in 2020 worldwide. Exhibitors and Exhibition organisers had no other choice but to switch to the virtual world as physical events were no longer feasible. With the easing of Covid restrictions, we are now also seeing an increase in hybrid events, where you can attend both the physical event and participate virtually too.

Moving to Virtual has created a whole new set of challenges for Exhibitors in terms of engaging attendees.


About Lee Ali

Lee is founder and MD of multi-award-winning global exhibition engagement company, Expo Stars Interactive and co-founder and Director of software marketing company E5 Interactive with a very strong passion for face-to-face communication, sales and live marketing. Lee also helps up and coming entrepreneurs and small business owners to fully realise their potential as a business coach and mentor for the Business Growth Hub in Manchester.


Guest speaker - Mike Pye 

Mike brings over 13 years of marketing and digital strategy to the table. Working both agency and client-side to the strategic level, Mike established Mike Pye + Co, a marketing consultancy business in 2015, helping fast-growth B2B service businesses achieve rapid growth through bespoke strategies and campaigns.

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What will be covered:

In this 45-minute interactive session, discover how to:

  • Identify the right virtual event to exhibit at
  • Attract attendees to your virtual booth
  • Truly connect with your target audience once they are at your booth
  • Create a winning post-event follow up strategy.


mia Member: FREE to join this webinar.

Non-Member: £25+VAT

Book Your Place