Meet the speaker: Alison Edgar

Secrets of Successful Sales

Alison Edgar

Alison Edgar

Alison Edgar, The Entrepreneur’s Godmother and Managing Director of Sales Coaching Solutions is an author, entrepreneur, speaker, and thought leader. From growing up in a high-rise flat in Scotland and struggling with un-diagnosed dyslexia, to working internationally in hospitality management, and ultimately owning and scaling a successful sales training business, Alison has a fantastic story to tell. Her debut book ‘Secrets of Successful Sales’ has reached the top of the Amazon best-selling chart and is also in the top ten in WHSmith’s business chart. She has been named one of the UK’s Top Ten Business Advisers and the UK’s #1 Sales and Marketing Adviser by Enterprise Nation.

Based on Alison Edgar’s methodology featured in her best-selling book, ‘Secrets of Successful Sales’, this session focuses on the ‘Four Key Pillars of Sales’; behaviours, process, strategy, and confidence. Whether you have been in sales for 40 years, or are new to business, you will walk away from this session with a new lease of life and passion for sales.


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