Finding your brands personality and expressing it in the digital age. 

The session will explore the way that branding has changed as the importance of online media has increased.

The session will include an introduction into the evolution of branding, an interactive piece where the delegates will dissect the personalities of the brands to which they work for, and we will then go through some of the best practice in digital across the hospitality sector as well as some helpful tips to make sure your brand persona is really amplified using the various digital mediums available at the moment.

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