Manchester Central has secured contracts with numerous well-known retail brands including SPAR and Co-op.
After attracting a host of big name clients, the industry-leading venue has seen a 43% increase in average spend on retail events.
The venue has had increased interest from in-house and agency event planners, looking to make use of Manchester Central’s flexible spaces for meetings, conferences and gala dinners.
Additionally, 80% of retail clients who hosted events at Manchester Central in the last financial year are returning in FY18 due to their success.
Yvonne Fennell, SPAR UK Retail Development Manager, said: “In October, SPAR is celebrating its 60thanniversary of convenience retailing in the UK at Manchester Central. We chose this iconic venue because we wanted somewhere impressive but where all 1,800 guests could easily travel to from across the UK.
“We needed a venue that offered scale, excitement and the ability to make this our biggest and best event in the history of our business. Manchester Central provides just that and we’re really looking forward to the party!”
Shaun Hinds, CEO of Manchester Central, said: “As retail clients continue to push the boundaries of what can be delivered within their event space, versatility is high on the priority list when looking for the perfect venue.
“Manchester Central offers unrivalled flexibility and scalability, as well as outstanding levels of customer service and expert guidance throughout all stages of event planning and delivery; making it the ideal venue to host some of the UK’s biggest brands.”